Why Texting Wins Over Email & Direct Mail

Reach your audience in seconds. No other channel delivers the speed, open rates, and engagement that texting does for political and advocacy campaigns.

When Every Minute Counts, Texting Delivers

Whether you’re launching a campaign, fundraising, surveying voters, or reacting to breaking news, texting gives you instant reach and real-time replies – with 98% open rates and response times in minutes. No other channel comes close.

If your team needs to get the word out instantly – be it an emergency update, policy push, or GOTV reminder – texting cuts through the noise when email lags and mail takes days.

Faster campaigns win. Texting gets you there first.

Feature Texting Email Direct Mail

Open Rate

~98%
~20%
~10 – 15%

Delivery Speed

Instant
Minutes to Hours
3 – 10 days

Avg. Cost per Message

$0.06 – $0.12
$0.01 – $0.03
$0.50 – $1.50

Engagement Rate

45 – 60%
2 – 5%
1 – 3%

Response Time

90 Second Average
Hours to Days
Rare to None

Best Use

Urgent alerts, surveys, event invites, direct responses
Newsletters, longer-form updates

Formal updates, district mailers

Need input on an issue? Want to drive attendance to a listening session or collect RSVPs for a town hall? Texting enables direct response at scale – something email rarely delivers and mail simply can’t do.

Bottom line: For teams who need to communicate quickly, clearly, and cost-effectively, texting isn’t just better. It’s essential.

LET’S GET STARTED

Discover how Mudshare can revolutionize your campaign.

Make Mudshare your secret weapon to deliver powerful texting services. Start boosting voter engagement, raising funds, and maximizing profits with a reliable, cost-effective platform built for success. Victory is just a click away.

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